Every image you use on your website plays an important role in your online success. There are some things you can try to get your web pages with images and images themselves to rank well from the perspective of SEO.
One of the things you can do is to avoid using image 1, image 2 or something like that as the title. It will definitely not do any good as far as SEO is concerned. You would want to conduct a keyword research for the name of the image in .jpeg then make it as an effective keyword. You can put hyphens between every word in the phrase to make it easier for search engines to distinguish between every word. Even Google Help suggests doing things this way.
You will also want to research on the title name for the image you use. In case you are using a certain tool for building your web page, you can use the image description feature for you to insert the title name as this will give you the extra bonus of making it appear on the web page screen in the message box each time you hover over the image. This is a good extra marketing spot that you can put to good use on your web page.
Make sure that you don’t forget to fill in the alternate title. Google inspects both so see to it that both titles will perfectly complement one another from the perspective of an SEO keyword. The two names should both be useful for one search query or else, you will not be getting any SEO search value of any form.
Another useful thing you can do with your web page images is to make them an anchor text through putting hyperlinks behind them. You can choose to have your images hyperlinked to other pages on your site in order to strengthen your internal links that Google searches for every time their Googlebot crawler inspects your website for indexing purposes. This can also improve your website SEO at the same time. Especially G.T.A SEO. or Ottawa.
To really make it good from an SEO perspective, instead of opting to hyperlink behind the image to another page, you can directly link it to the video you created, if you have one, and update the sitemap file to include the web page as a form of video page reference in the file. See to it that after your sitemap update is approved for using the Fetch as Google tool in Google Webmaster Toolkit, you request for your page to be indexed again within Google.
It will help speed up your improved rankings in SEO in Google for that particular page. It is said that video sitemap records in Google can rank as much as 50 times much better compared to non-video pages.
You see, your images are not there for the sake of aesthetics alone. If you like to make it big this 2017, make sure you keep all these pointers in mind.